In many ways, it looks like we are witnessing the last hurrah for old-fashioned, gas-powered cars. It is simply ignorant to underestimate the long-term impact of Tesla’s growing popularity. Though other auto companies have tried to get the public excited about electric cars, Tesla is the first firm to make real progress in this area. There is no doubt that Tesla has faced a few public relations problems in the past year. Undoubtedly, these problems are partly motivated by short-sighted journalists who wittingly or unwittingly protect the automotive status quo.
In September 2013, Tesla’s Model S became the bestselling car model in Norway. This fact alone should finish off the idea that Tesla doesn’t make good vehicles for winter conditions. After all, Norway deals with some of the harshest winter weather known to humankind. Furthermore, Norway is a highly influential country that often serves as a bellwether of new trends in industry, commerce and government.
As current commercial trends continue, the development of the electric car will reach a critical tipping point. In a limited but very real sense, traditional gas-powered will become obsolete by 2016. That year, cost-effective electric cars should inspire explosive public demand and interest. To date, electric car development has primarily impacted people who prefer sensible compact and mid-sized sedans. In 2016, Tesla will unveil five new models with appeal for a broad variety of motorists. These offerings will include an all-electric sports car and a seven-passenger crossover SUV.
To be sure, the total number of electric cars sold in the United States is still relatively small. However, the rate of growth is almost explosive. In 2013, five times more electric vehicles sold than in 2011. Think what you want, but this kind of growth can only spell the end for gas cars.
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