THE HOT ROD POWER TOUR
The unique traveling event allowed the team to interact with loyal long-haulers and friendly new faces at every stop on the tour. Gold Eagle’s new, interactive pieces complemented the familiar Engine Answerman rig that people know and love.
The space featured the Engine Answerman rig, the Cool Rides interactive display pieces, STA-BIL TV with looping video and of course, all three mowers.
THE ENGINE ANSWERMAN
As part of Gold Eagle’s sponsorship package, Bobby Cleveland had the opportunity to be involved in on-stage interviews throughout the traveling event.
Bobby Cleveland and the World’s Fastest Lawnmower were featured on the ABC-Arlington morning news.
This great PR was referenced by many visitors at the event.
Long Hauler Feedback
This is the stuff! I use it in everything!
I swear by this stuff (STA-BIL), I try to get my friends to use it and they always have troubles, I just keep using it and don’t have any problems.
Thank you so much for the magnets!
Thank you for supporting the Hot Rod Power Tour!
We love the magnets!
Every year you guys come out here and we love the magnets!
I love STA-BIL Marine, I use it in everything.
We used the octane boost and we got 2mpg more.
THE DAILY BREAKDOWN
DAY 1: DETROIT, MI
Huge crowd for kickoff of event. Attendance primarily made up of long haulers.
DAY 2: MUSKEGON, MI
Event location was in a downtown setting so attracted many general consumers (approximately half). On this stop, Bobby raced the Autocross Circuit in 48 seconds (race won in 41 seconds).
DAY 3: CHAMPAGNE, IL
Rainy day however another great event location drew a decent crowd of both general consumers and long haulers (approximately 50/50).
DAY 4: MADISON, IL
Majority of attendees were long haulers.
DAY 5: MIAMI, OK
Great crowd made up of both local car enthusiasts and general consumers.
DAY 6: STILLWATER, OK
Very hot day. Majority of attendees were long haulers.
DAY 7: ARLINGTON, TX
Final day of the tour attracted a large crowd. Lots of rebate coupons were given out at this stop.
2011 attendance: 75,000+ spectators and 2,500 Long Haulers
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